At the core of the metro market area served by the Bangor Daily News is The Weekly.  Reaching newspaper subscribers and non-subscribers alike, The Weekly delivers one hundred percent household penetration into a vibrant consumer market. This total market coverage (TMC) blankets 22 communities (plus 15 additional Bangor Daily News subscriber communities) comprising more than 58,000 households!

Satisfying readers with rich editorial content, and advertisers with a respected and credible advertising vehicle for their marketing messages, has proven to be a perfect combination. Research reveals that over the course of the year, nine out of ten consumers within the TMC area read The Weekly!

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